GoalMattel wanted to honor Robert Best, Mattel's most famous Barbie fashion designer, with a casebound book to highlight his Barbie fashion collection. A 10-year tribute to his work, the book needed to match all the clothing colors perfectly and to match the packaging for the 10-year anniversary doll as well. |
SolveMuch attention to detail was necessary to match the clothing and packaging. ICLA evaluated various papers, inks, coatings to be certain the images were as true to the originals as possible. |
Satisfy"It surpassed even my wildest dreams..." "Every aspect of it is like a little piece of art." "it's a legacy...a testament to the collection." "I may never receive an Oscar, but this [book] feels just as good." |